The Major Amazon Sales Events of 2025
Amazon runs several predictable annual sales events where prices drop significantly across the site. Mark your calendar:
Prime Day (July)
Amazon's members-only mega-sale runs for 48 hours every July. Expect 20–60% off on electronics, home goods, and Amazon devices. You must have an active Prime membership to access deals.
Prime Big Deal Days (October)
A second Prime-exclusive event added in recent years. Smaller than Prime Day but still significant discounts on seasonal items ahead of the holidays.
Black Friday (Late November)
Deals start weeks early and run through Thanksgiving weekend. Electronics, toys, and kitchen appliances see the deepest discounts of the year.
Cyber Monday (Monday after Thanksgiving)
Focused on tech and software. Often better than Black Friday for laptops, TVs, and smart home devices.
Lesser-Known Daily Deal Windows
Beyond the headline events, Amazon runs deals on a daily schedule that most shoppers miss:
- Lightning Deals: Flash sales that last 4–12 hours, often starting at midnight, 6 AM, noon, and 6 PM Eastern.
- Deal of the Day: A single featured product with a deep discount, refreshed at midnight Eastern.
- Warehouse Deals: Open-box and returned items at significant discounts — updated continuously.
How to Never Miss a Deal
- Follow Deals2Spot on Telegram — we post deals the moment they go live.
- Enable Amazon's "Watch" feature on items in your cart to get notified of price drops.
- Check the Price Errors page — these genuine pricing mistakes disappear within hours.